Backlink Score AI

Drive measurable improvements in your organic traffic with our Backlink Scoring Analytics Platform, dedicated for optimizing backlink activities.

What do you gain?

Benefits

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    Brand Exposure

    The more backlinks you have, the greater your brand visibility as people click through those links.

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    Relationship Building

    Outreach efforts to acquire external links can foster connections with other sites in your niche.

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    Be #1

    It’s worth noting that the #1 result on Google typically has significantly more high-quality backlinks than positions #2 – #10.

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    Traffic Generation

    Links on high-traffic pages can drive visitors to your website, known as referral traffic.

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    Be Trustworthy

    When other websites, especially authoritative ones, link to your site through a backlink, it signals to Google that your website is reliable. Trustworthy sites tend to rank higher in search results.

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    Rank Higher

    Pages with a greater number of high-quality backlinks tend to rank higher in search engine results.

Process

How does it work?

Backlink attribution helps identify valuable backlinks by showing which sources drive the most traffic and improve search rankings. This allows businesses to target high-quality backlinks more effectively, boosting SEO performance.

01.

Backlink sites segmentation

  • Grouping of backlink sites

02.

Identify backlink impact

  • Exclude seasonality & non-backlink organic

03.

Model training

  • Weighting cluster groups against their link volume and impact, determining backlink “activity periods”

04.

Attribution Model

  • Impact of links within each cluster on organic traffic

05.

Forecasting Model

  • Impact of future links on organic traffic
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Data-driven Scoring

By combining capability of machine learning models with link and page performance data, our solution enables:

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Identifying High-Quality backlink sources

Website’s backlink score, marketers can pinpoint high-quality link providers from authoritative sources. These backlinks significantly enhance a site’s credibility and search engine rankings, making it essential to acquire and maintain them.

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Discovering Low-Quality or Harmful Backlinks

On the opposite spectrum analysis tools also help identify low-quality or spammy sources that negatively impact a site’s search engine rankings. By avoiding harmful link sites, website owners can protect their site’s reputation and avoid potential penalties from search engines.

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Uncovering Link-Building Opportunities

Analyzing a website’s score can also reveal potential link-building opportunities to improve a site’s backlink profile and, ultimately, its search engine rankings.

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The model analyzes multiple data points

Process starts from backlink, goes thought domain as well as target site to bring the most accurate understanding of backlink effectiveness.

Backlink predictors

What is taken into account while analysing backlinks?

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Directly related to URL

Parameters that describe the URL the links comes from and the link itself

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Quality of the domain

Parameters describing the whole of the domain the links comes from

Why does it matter?

By delivering precise insights into the quality and relevance of backlink websites, it empowers users—marketers, SEO specialists, content creators, digital agencies, and business owners—to make data-driven decisions that enhance online visibility and search engine rankings.

 

Top-ranking pages on Google contain reciprocal links


< 43%

Businesses that engage in blogging get 97% more backlinks than other web pages


97%

SEO experts find link building the most valuable SEO tactic


43%

CONTACT

Our specialists

Kazik Surała
Head of Data & Analytics
Krzysztof Surowiecki
Senior Manager Commercial Analytics

Get in touch

You’d like to submit a request for proposal (RFP) or simply leave us a quote?