Expansion to Foreign Markets – International SEO

Wojas SA is a family business, which celebrates its 30th anniversary this year. Nowadays, it is one of the largest footwear manufacturers in Poland. It owns a chain of 180 outlets in four countries, but also reinforces the market position of its European online stores.

What was the point of the September and October Google update, who could be harmed by it and what we can do going forward to avoid unnecessary risks associated with the upcoming Google updates? All of this is explained – briefly and clearly – by Marcin Gaworski, SEO Expert at Insightland. Contents1 The first update, […]

August is the perfect moment to prepare for the upcoming change of seasons. Although a lot of businesses are currently at their sales peak, in terms of SEO now is the time to take steps towards achieving the best visibility in search engines. Apart from a seasonal overview, I’m giving you bonus tips for this year’s, […]

More and more companies create offerings for foreign markets. Providing a second language version of the website is the first step towards selling abroad. But what to do to make it stand out in search results and reach users? What to consider when planning an expansion to a different country or countries? When it comes […]