Expansion to Foreign Markets – International SEO
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03.08.2021 r.
Parameters relevant to SEO
Increasing conversions is the ultimate goal of all efforts related to website positioning. However, we need to remember that a conversion can be defined differently depending on the type/nature/specificity of the website. An online store will seek to increase the number of purchases, whereas service-oriented websites will aim to gain more leads. In both cases, […]
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21.07.2021 r.
SEO in an online shop – how to cost-effectively generate profits using free traffic
Everyone who sells on the Internet wants their sales platform to be as well prepared for popular search engines as possible, because this will simply translate into higher and faster profits. It is clear that on the first page of the results of any popular search engine a fierce battle for the user’s attention takes […]
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15.06.2021 r.
Attribution analysis or how to measure successfully
The e-commerce market is among the most dynamically developing markets in Poland. In 2020, the Polish e-commerce grew by more than 30 percent as compared to 2019. The previous year, the figure stood at 25 percent. Many market experts say the pandemic has contributed to the elevated growth rate. They forecast this trend to continue […]
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09.06.2021 r.
Insightland acquires Hexe Data, an analytics company!
Insightland.org acquires Hexe Data, an analytics company! By acquiring Hexe Data, Insightland is expanding its service portfolio with advanced analytical competencies and opening up to new markets and customers from around the world. This is a key business decision that marks another step in the Company’s long-term growth and internationalisation strategy. “This is a natural […]