Content marketing
We offer unique SEO-optimized content written by copywriters with different specializations and interests. Each content assignment is preceded by a detailed research of a given industry and area, as well as a needs analysis of the user to whom the content is addressed. We create content for:
- websites,
- blogs,
- category pages in online stores,
- product pages in online shops,
- microsites,
- sales landing pages,
- articles for external publications.
All our content is optimized for different types of key phrases:
popular
with a high search volume
long tail
with a lower search volume but a better match to the user query
seasonal
reaching serarch peaks in a specific time
local
regarding a specific country, city, district or street
question keywords
used most frequently in a local context or in a voice search
Our copywriters cooperate closely with our SEO team to keep them up to date with any changes in Google’s and other search engines’ algorithms concerning content.