We are insightland SEO and analytics experts in e-commerce

an SEO and analytics experts in e-commerce

Increase your sales with our data-driven strategies.

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Brands we’ve helped

Who are we?

We are specialists with over 10 years of experience in SEO & ANALYTICS services, highly-skilled in content creation and optimization. Digital natives with extensive expertise in e-commerce strategies, especially those targeted at women.

Professional SEO service & data analytics company with experts on board with a good eye for details, who understand your business’ challenges and goals. A team with international experience who have had a chance to work with and for the best players from Ecommerce, Fintech, Retail and other sectors.

We are an SEO & analytics company and we know ecommerce challenges inside and out and can help your business thrive.

What can we offer you?

We are committed to driving more organic traffic to your website through the best content creation, optimization and deep understanding of data. We know that SEO & DATA ANALYTICS services may not always be easy to comprehend, that is why we offer you solutions that are tailored to your needs. Check out what our company can do for your business.

Google Analytics 4 implementation Content marketing Link building Technical SEO Analytics Environment RFM Segmentation Atribution models Analytics dashboards

Get in touch!

    Client Testimonials

    Aneta Kazanowska E-commerce Director at wolczanka.pl
    Aneta Kazanowska E-commerce Director at vistula.pl
    Michał Wojas E-commerce Manager at WOJAS S.A.
    Arkadiusz Kotula E-commerce Manager
    Lars Duelund Sørensen CMO / Chief Marketing Officer
    Dagmara Ollesz – Miącz E-commerce Director

    We decided to work with Insightland due to their business perspective and a wide range of experiences and we could not be more satisfied with such a business partner. As a leading clothing platform in Poland, we needed an SEO agency that understands our needs and challenges. We have started our cooperation with a detailed technical SEO audit and the first recommendations have already been implemented. Katarzyna, Irena and their team are eager to help, always seeking the best solution to any problem. They are professional experts, who help us with search engine optimization. Therefore, we are certain that our further cooperation will be successful. I would happily recommend Insightland to everyone in need of professional SEO services.

    We have started to cooperate with Insightland due to their wide range of experiences and willingness to become a real partner for us. As a leading garments platform in Poland, we needed an SEO agency that understands our business, needs and challenges. Insightland’s presented us with a detailed technical SEO audit that has showed us how much we should improve in order to drive more organic traffic to our platform.
    We have successfully implemented the first recommendations and the team’s support was invaluable during this process. Insightland’s team is always seeking the best solution to any problem. They are professional and helpful experts, who share their knowledge and experience in search engine optimization. That is why I am certain that our further cooperation will be successful. I would happily recommend such a professional business partner as Insightland to everyone in need of SEO services.

    We decided to work with Insightland due to their business perspective and willingness to become a real partner for us, and we could not be more satisfied with our decision. As a leading footwear store in Poland, we needed an SEO agency that understands our needs and challenges.
    We have started our cooperation with detailed technical SEO audit and the first recommendations have already been implemented. Looking at Insightland’s work so far, we are certain that our further cooperation will be successful. Katarzyna, Irena and their team were really helpful, always seeking the best solution, and contact with them is always a pleasure.
    I would happily recommend such a professional business partner as Insightland to everyone in need of SEO services.

    Wojas.pl: 67% sales increase in e‑store from organic traffic

    When we were looking for an SEO agency, transparency and honest communication were a must for us. That’s what distinguishes Insightlands’ specialists who base cooperation on partnership. The solutions they propose are adjusted to the specifics of our business and they actively come out with ideas that meet our needs.

    Even more importantly, they’ve prepared a tailored strategy with particular actions so we are sure that each step is thought out and leads to the final result. That is a partner we were looking for.

    Wine is everything to us, it is our world and a genuine, true passion of all our employees. We have built a wine community based on honesty and trust, and we treat all of our customers as family members, doing our best to understand their needs and offer them a wine experience tailored to their own tastes. We expect the same passion and dedication from our business partners. Inisghtland shares our values, understands our challenges, and effectively seeks to solve the problems we face every day. They treat our business as their own. We appreciate them for their openness, reliability, timeliness, and efficiency.

    We chose Insightland as a partner to support our SEO efforts. Their technical proficiency, the way they operate, their comprehensive service portfolio, their expertise and responsiveness to changes in Google’s algorithms help us optimize the website and adapt it to the intentions and needs of search engine users. Quality content makes the website even more useful and interesting from our customers’ perspective. We appreciate the Insightland team’s commitment, flexibility and business acumen, as well as their understanding of the dynamics and needs of our business and the e-commerce ecosystem as a whole.

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    88% of consumers will either call or visit the business within 24 hours, after a local search on a mobile

    Even while in store shopping, 43% of consumers will research online

    Right before a store visit, happen a third of all smartphone searches.

    67k searches are performed on Google every second.

    According to the search engine usage statistics, at least 50% of all searches will be voice and image-based by 2020.

    66% of e-commerce time takes place on mobile devices.

    51% of searchers are more likely to purchase from an ecommerce that’s been optimized for mobile.

    56% of local retailers have not yet claimed their listing for Google My Business.

    15% of all searched queries on Google a day are new and have never been searched there before.

    There are approximately 71,780 Google queries per 1 second.

    Google’s first-page results contain an average of 1,890 words.

    The 1st position on Google’s desktop search results has a 34.36% CTR.

    86% of women will check a product or service out on social media before they choose to make a purchase.

    73% of consumers trust a business after seeing that it has positive reviews.

    62% of Gen Z and Millennial consumers want visual search more than any other new technology.

    In 2020, there will be 221 million mobile phone search users in the US.

    Up to 20% of Google queries are searched for the first time.

    27% of the global online population is using voice search on mobile.

    40.7% of all voice search answers came from a featured snippet.

    “Best” + “right now” mobile queries have grown by over 125% in the last two years.

    Page Speed matters to Google

    Persuasive meta descriptions under 155 characters increase click through rates

    Search engines use over 200 different ranking factors to determine the position of your website in search results

    99,2% of all websites, found in the top search results, have at least 1 external link to their website

    There is no website which can be SEO optimized more than it is now

    The top 5 results get 75% of the clicks

    Search generates 39% of all global ecommerce traffic

    Search engine initiates 93% of all online experiences

    58% of searches are generated by mobile devices

    97% of page-one results contain at least one image on the website

    Local searches stand for 46% of all Google searches

    96% of all smartphone search traffic starts on Google

    94% of the total organic traffic starts on Google

    50% of search queries have at least four words

    Companies that write blog content have 434% more search engine-indexed pages than those without a blog

    58% of marketers, who have been using social media for at least a year, have noticed higher search engine ranks

    The source of 44% of all website referral traffic is Google

    Your website is 53% more likely to show up on the first page of Google search, if there is a video on the landing page

    78% of local mobile searches result in an offline purchase

    97% of people do more research about a local business in the internet

    88% of consumers will either call or visit the business within 24 hours, after a local search on a mobile

    Even while in store shopping, 43% of consumers will research online

    Right before a store visit, happen a third of all smartphone searches.

    67k searches are performed on Google every second.

    According to the search engine usage statistics, at least 50% of all searches will be voice and image-based by 2020.

    66% of e-commerce time takes place on mobile devices.

    51% of searchers are more likely to purchase from an ecommerce that’s been optimized for mobile.

    56% of local retailers have not yet claimed their listing for Google My Business.

    15% of all searched queries on Google a day are new and have never been searched there before.

    There are approximately 71,780 Google queries per 1 second.

    Google’s first-page results contain an average of 1,890 words.

    The 1st position on Google’s desktop search results has a 34.36% CTR.

    28% of the searches for something local will result in a purchase.

    86% of women will check a product or service out on social media before they choose to make a purchase.

    73% of consumers trust a business after seeing that it has positive reviews.

    62% of Gen Z and Millennial consumers want visual search more than any other new technology.

    In 2020, there will be 221 million mobile phone search users in the US.

    Up to 20% of Google queries are searched for the first time.

    27% of the global online population is using voice search on mobile.

    40.7% of all voice search answers came from a featured snippet.

    Katarzyna Iwanich

    Co-Founder of Insightland.org

    Katarzyna is an accomplished development executive. She brings more than 9 years of managerial experience gained in both B2B and B2C companies like Ringer Axel Springer, 4finance and Lemon Sky. As a Co-Founder of Insightland, she keeps quality and consistency in our services. Always prepared for high expectations and new challenges. Consistent in proving that female experts can succeed in the SEO industry and inspire bold actions in ​​e-commerce.

    Privately, Katarzyna is an agent of change dealing with dog adoptions and local animal charity campaigns.

    Irena Zobniów

    Co-Founder of Insightland.org

    Irena is an SEO expert, which brings more than 10 years of experience in creating and implementing SEO strategies and driving companies’ online success. She has cooperated with a wide variety of ecommerce and Fintech businesses but her greatest focus is on female-oriented companies and brands. As a Co-Founder of Insightland, she transforms her precision and attention to detail into projects that meet the needs of businesses. Always focused on the final result.

    Privately, as a fitness trainer, she’s an advocate of hard work and pushing one’s own limits.