We are looking for

Performance Marketing Specialist

Hi! We’re Insightland.
For years, we’ve been building SEO and AI Search strategies for brands such as Medicine, Tatuum, Nice to Fit You, Bytom, and Mobile Vikings.

We create tailor-made, data-driven campaigns based on testing and real business impact. For our clients, we are not just a service provider – we are a partner and trusted advisor.

Who we’re looking for:

We’re looking for an experienced Performance Specialist who values autonomy, impact, and ownership in their work, while effectively collaborating with the team to achieve shared goals. Someone who takes initiative and actively contributes to substantive, strategic discussions.

At the same time, we’re looking for a person who can look beyond the ad panel and evaluate Performance activities through the lens of the entire customer journey, profitability, and long-term business objectives.

Does this sound like you? Then keep reading!

What you’ll be doing

  • Building paid media strategies tailored to each client’s business model (industry, scale, goals, business needs)
  • Planning, launching, and optimizing campaigns in Google Ads, Meta Ads, and LinkedIn Ads
  • Reporting results and discussing performance, priorities, and next steps with clients
  • Continuously analyzing data and translating insights into actionable recommendations (what to scale, what to combine with other channels, what to stop)
  • Collaborating cross-channel with SEO, Content, Linkbuilding, R&D, and Analytics teams
  • Co-creating and expanding our paid media service offering
  • Testing and experimenting with new solutions, ideas, and strategic approaches

You’ll thrive in this role if you:

  • Have strong hands-on experience with Google Ads, Meta Ads, and LinkedIn Ads (minimum 3 years managing various campaign types)
  • Know how to work with data and draw clear, actionable conclusions (from GA4 + paid platform analytics)
  • Understand the business context of your work, take responsibility for results, and can speak about your impact in terms of goals and decisions
  • Are comfortable discussing strategy and recommendations with clients, building long-term, partnership-based relationships
  • Communicate clearly, transparently, and confidently in both Polish and English
  • Act proactively, take initiative, and enjoy testing new approaches
  • Bonus points if you have experience with additional paid channels such as TikTok, Pinterest, YouTube, or other social platforms

What we offer:

  • High-quality work: large scope of responsibility and limited amount of projects
  • Trust, clear goals, autonomy, and real influence over projects
  • Space to implement your own ideas (both within client projects and in shaping our paid offering)
  • A diverse portfolio of projects and collaboration with top brands across industries
  • A growth-oriented role with the perspective of taking leadership over the Performance area in the future
  • Access to proprietary tools and internal expertise across Technical, SEO, AI, Content, and Analytics
  • A culture built on partnership, respect, and trust
  • A spacious, pet-friendly office in the center of WrocĹ‚aw (we work fully on-site)
  • Compensation aligned with your experience and skills: 8 500 – 11 000 PLN net (B2B) or 7 000 – 9 000 PLN gross (employment contract)

 Recruitment Process:

  • Remote HR interview
  • Recruitment task
  • Meeting with the team
  • Decision and feedback

If you’re looking for a place where your decisions and experience create real impact – let’s talk.
Send us your CV and share the results of your previous work. The rest we’ll discuss in person 🙂Â