Build in-house SEO leadership
Upgrade your SEO expertise for the AI era and turn insights into an actionable SEO roadmap.
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Pain points
Critical SEO capability gaps
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Fragmented SEO understanding
Your team doesn’t fully understand basics of search engine optimization or how to justify investment in SEO.
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Losing to competitors in Google
You see competitors ranking higher but don’t know what they’re doing differently.
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Unclear performance impact
You struggle to measure SEO effectiveness and interpret the right KPIs.
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Unprepared for AI-driven search
You’re unsure how ChatGPT and AI Overview in Google are changing the rules of SEO.
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No confidence in decision-making
You lack the tools and knowledge to independently evaluate SEO strategy direction.
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Uncertain website optimization level
You’re unsure which elements of your site need improvement.
Master the basics of search engine optimization and outperform the competition.
benefits
Gain the expertise to lead SEO effectively
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Insight into SEO mechanisms & tools
You learn how Google, GA4 and Google Search Console really work & get the basics of search engine optimization so you can turn data into clear, actionable insights.
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Strategic competitive analysis
You analyze competitors effectively and identify their strengths and gaps to build a stronger, more differentiated SEO strategy.
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Transparency in agency collaboration
Understand what your agency does, why it matters, and how to assess results – without unnecessary jargon or complexity.
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AI-ready SEO expertise
You understand technical SEO, link building, and how AI is reshaping search – so you can adapt your strategy with confidence.
Build in-house capabilities with comprehensive SEO course & gain strategic control
3 modules included
4 practical skills your team will gain
Data-driven decision making
Understand SEO mechanisms and evaluate opportunities based on knowledge and data – not intuition.
Smarter budget allocation
Knowing how to do SEO you know where to invest to deliver the highest return, avoiding wasted resources.
Competitive gap analysis
Identify weaknesses in competitors’ strategies and turn them into strategic advantages.
SEO+AI strategic planning
Understand how AI and tools like ChatGPT are reshaping search and adapt your strategy to stay ahead of change.
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