Prepare for the shift to AI Search

GEO Training is an intensive, one-day workshop that helps your team analyze brand presence in LLMs, uncover competitive gaps, and build a strategy that connects SEO with AI Search.

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    Venicci
    Wojas
    Wólczanka
    NFTY
    Sanova
    FFar
    T-Mobile
    New Balance
    tatuum
    DeeZee

    Challenge

    Is your visibility strategy still built only around Google?

    • No visibility in LLMs

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      You don’t know if your brand appears in AI answers or how it’s presented.

    • Competitors gain authority

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      If they’re cited more often, they win trust before customers reach you.

    • No way to measure AI presence

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      You lack reliable tools to measure and benchmark your visibility in AI search.

    benefits

    Learn to control & grow your AI Search presence

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      Analyze brand visibility in LLMs

      Learn how to assess brand visibility in language models and identify competitive gaps.

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      Build structured monitoring prompts

      Understand how to create structured test prompts to measure share of voice in LLM responses, benchmark competitors, and track changes over time.

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      Increase AI citation potential

      Master the optimal information structure and content architecture design to strengthen your brand’s presence in LLM answers – not only in Google.

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      Integrate SEO with AI search strategy

      Expand traditional SEO with actions that build citation and authority within LLMs.

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      Identify content and link-building gaps

      Analyze citation sources and design initiatives that strengthen your domain’s authority.

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      Apply ready-to-use tools immediately

      Receive checklists, prompt templates, training materials, a session recording, and post-workshop consultation.

    A step-by-step learning journey

    01.

    Foundation: How AI search works

    We clarify how LLMs operate and explain the key differences between Google search and AI-generated answers. Participants understand what truly influences brand presence in AI responses.

    02.

    The rules of visibility in LLMs

    We break down the core factors that determine AI visibility: semantics, content structure, user intent, and domain reputation.

    03.

    Designing your GEO actions

    Participants learn how to build monitoring prompts, plan thematic clusters, and define content and authority-building initiatives.

    04.

    Measuring real impact

    We show how to analyze brand share in AI responses and translate insights into strategic decisions.

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    What you will master during the training

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    Mechanics of visibility in AI search

    Understand how language models construct answers, select sources, and prioritize information. You will clearly see which elements of your current SEO strategy require expansion to include an AI component.

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    AI-era research and competitive analysis

    Learn how to analyze brand presence across both Google and LLMs, build thematic clusters, and identify strategic advantages and visibility gaps compared to competitors.

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    Designing content for AI models

    Discover how to structure content to increase the likelihood of being used by language models – from answer logic and semantic clarity to expert sections that strengthen authority.

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    Strategic prompting and visibility monitoring

    Build your own structured prompt framework to assess brand presence and benchmark competitors. Gain a repeatable system for measuring AI visibility over time.

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    Technical and reputational foundations of AI authority

    Understand how structured data, Knowledge Graph signals, internal linking, and domain authority influence brand citation in LLM responses.

    CONTACT

    Train your team to master GEO

    Natalia Ząber
    SEO Content Manager

    Book a training session

    Your questions

    Our answers

    01 Is the training suitable for beginners?
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    Basic knowledge of SEO is helpful but not required. We adjust the level and depth of the training to the participants.

    02 Does GEO replace SEO?
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    No. GEO expands SEO by adding the dimension of visibility in LLMs and AI search.

    03 Do we work on real examples?
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    Yes. The training is workshop-based and includes analysis of your brand’s presence as well as competitor visibility.

    04 Do participants receive materials?
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    Yes. Participants receive the session recording, checklists, prompt frameworks, training materials, and the opportunity for post-workshop consultation.

    05 Can the program be tailored to a specific industry?
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    Yes. The scope and focus of the training are adapted to your business model and the maturity level of your team.