We are looking for

Content SEO Specialist

Words have power, but only when backed by data and strategy.

If content for you means more than just texts for keywords, AI is a daily tool, and result analysis isn’t just a stage but a starting point – don’t close this tab. 😉

Hi! 👋

We’re Insightland — a specialized team that has been creating SEO and AI Search strategies for years for brands such as Medicine, DeeZee, Tatuum, Nice to Fit You, and Venicci.

We build “tailor-made” campaigns and ensure they bring real results. We analyze, plan, test, and look for what truly works.

About the role:

As a Content SEO Specialist, you’ll be co-creating and delivering content strategies — from concept, through data, to measurable effects. You will have an impact on the shape of activities, work closely with clients, and develop solutions that go beyond standard checklists.

We’re looking for someone who thinks in terms of effectiveness and business impact. If this approach resonates with you – this might be the place for you!

What will you do:

  • Creating and implementing content strategies (both local and international) matched to user intent and site structure
  • Analyzing data (GSC, GA4) and turning it into actionable conclusions
  • Working with clients: setting goals, gathering requirements, discussing activities
  • Running content audits and recommending specific improvements
  • Collaborating with copywriters, preparing briefs, and reviewing SEO content
  • Taking part in migrations, international campaigns, and large-scale implementations
  • Plan and evaluate link-building activities in cooperation with the team
  • Work with AI tools and our own on in-house tools to streamline your work

You might be a great fit if you have:

  • Minimum 2 years of experience in SEO (content + on-site)
  • Strong communication skills in both Polish and English
  • Hands-on experience with SEO tools: GA4, GSC, Senuto, Semrush, KWFinder (or similar) and AI tools
  • Ability to understand user intent and create content that matches it
  • Experience in client communication: gathering requirements, setting priorities, staying aligned
  • Strong planning and analytical skills
  • Independence, proactivity, and a passion for testing new approaches

What we offer:

  • Work in a thriving company where the atmosphere and relationships are based on partnership and mutual respect
  • Trust, clear goals, and real impact on projects – you create the client strategy and plan your own calendar
  • Work with brands that take SEO seriously (like Medicine or Tatuum) and are waiting for your recommendations
  • A team that exchanges knowledge you won’t find on the Internet; our most experienced specialists will share it with you (we support and value good ideas)
  • Access to tools and solutions created in-house (AI, backlink scoring system, R&D projects)
  • Opportunities to participate in trainings, workshops, and industry events
  • Salary adequate to your experience and skills in the range of: 7 000 – 9 000 PLN (B2B net on invoice) or 6 000 – 7 400 PLN (gross on employment contract)

 Recruitment Process:

  • Short introductory call with HR
  • Meeting with the Team Leader
  • A task
  • Discussion and final decision

Additional information:

  • We work on-site in an office in the center of Wrocław — before applying, please consider if this mode of work suits you
  • Due to the holiday break, we are scheduling candidate meetings for January 2026. We plan to make an offer by the end of January

Sounds like something for you?
Apply — we’d love to meet you!