• 21.08.2019 r. Irena Zobniow

    SEO Keyword Research – Best Practices You Should Know

    Keyword research and key phrases are still an extremely important element of SEO. However, their roles and usage techniques are constantly changing. When I started my adventure with SEO about 10 years ago, then it was en vogue to stuff keywords everywhere on the page, wherever you could add them: content, metadata, footer, not taking […]


  • 14.08.2019 r. Irena Zobniow

    A Handbook on Writing SEO Friendly Articles. Part II

    The Biggest Copywriting Mistakes And How to Avoid Them. Working in the SEO industry for over 10 years, I have seen all possible copy mistakes. I have encountered a wide variety of terrible articles, lifeless blog posts and websites’ stale content. Some time ago I wrote an article on the 7 biggest copywriting mistakes but […]


  • 22.07.2019 r. Irena Zobniow

    The 7 Biggest Copywriting Mistakes And How to Avoid Them

    A Handbook on Writing an SEO Friendly Article Without the Biggest Copywriting Mistakes   When writing a piece of content for your website, a blog post, someone’s bio or press release that you want to send to online journalists, you need to think about it in the context of the internet and SEO. It is […]